Ask any group of teenagers what they want to be when they grow up. You’ll find a high proportion don’t want to be anything at all: they just want to be extremely rich. They will have found encouragement and discouragement in equal measures in How to be a Young Billionaire (6 April), a documentary about Britons in their twenties trying to make it in the Californian app industry. Mobile phone applications are, on the face of it, a quick way to fabulous riches: something you invent while cleaning your teeth can soon be bringing in millions of pounds a year.It is, of course, not that simple. Turning an app from an idea to a downloadable product takes time and is very expensive. And the odds are overwhelmingly against you. According to this film, 5,000 apps are released every week.
09 April 2015, The Tablet
Dreams of riches
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